Glamora supports Italy's cultural and landscape heritage
Following through its commitment to art, history and territory, the company has chosen to support the FAI, Fondo per l’Ambiente Italiano (the National Trust for Italy).
Glamora's work and daily efforts champion research and the generation of new directions in aesthetics.
This is why the brand has chosen to support a forward-looking project, in line with its identity and with the 2030 sustainable development goals outlined by the United Nations (SDGs).
The heritage that the FAI (National Trust for Italy) protects and makes accessible constitutes a heritage that is one of its kind globally and a fundamental resource for relaunching, developing and promoting Italy.
For almost fifty years, in fact, FAI has protected and managed properties of cultural, historical, artistic, and landscape value, all over Italy.
These include Villa Necchi Campiglio, an Art Deco house-museum designed by Piero Portaluppi, and the Olivetti showroom in Venice, a Brutalist masterpiece by Carlo Scarpa.
These are important sites or tiny ‘pearls’ in different cities and along the coasts of Italy that, thanks to the foundation’s commitment, are saved from neglect, restored, protected, and opened to the public.
A philosophy of safeguarding and sharing beauty that has much to do with identity and memory and aims to build a bridge between past, present, and future.
Sympathetic to this mission, Glamora has decided to join the FAI Corporate Golden Donor membership programme to support a protection project that also represents an ambitious cultural challenge.
By joining this programme, Glamora intends to actively care for and promote Italian heritage as an integral part of the larger framework that is the environment, so that everyone can enjoy beauty and benefit from it.
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