Luxury retail design as an immersive experience

Luxury retail design is evolving. It is no longer just about precious materials, but a vision that is reflected in every design choice.

In the captivating city of Istanbul, amidst streets that have hosted the art of goldsmithing and jewelry for centuries, lies Kuyumcukent, a true sanctuary dedicated to the art of jewelry.

This hub, whose name translates to “City of Jewelers,” is a landmark for industry professionals, an epicenter where luxury meets craftsmanship in perfect harmony.

Within this prestigious complex is Monte d’Oro, a jewelry atelier that goes beyond simply selling precious items; it invites every visitor to embark on a sensory journey where luxury and beauty merge to create emotions and desires.

Glamora wallpaper Diary Projects Luxury retail design as an immersive experience — Wallcovering: Napoli

In an era where high-end jewelry stands out for its ability to provide customers with a unique and personalized experience, this 400-square-meter space is a tribute to design that transcends the ordinary.

Thanks to the expertise of the architects studio Laleh Studio, the interior design of Monte d’Oro has been conceived to be much more than a mere backdrop to the shopping experience: it is a visual narrative that captures the essence of a golden mountain on the Bosphorus, a symbol of excellence and quality, reflected in every detail of the interiors.

The boutique's spaces have been designed to evoke a warm and welcoming atmosphere, where luxury is never ostentatious but is felt in every detail.

The choice of materials, including customized straw marquetry and wood veneers, gives the store an artisanal and sophisticated character. These natural elements blend perfectly with modern lines and sleek surfaces, creating a contrast that enhances the sense of discreet and refined luxury.

The realization of Monte d'Oro required an innovative approach, and the masterful use of Glamora wallcoverings transformed this commercial space into an authentic sensory journey.

Napoli wallcovering from the Creative Collection Chapter XIII, with its refined palette of beiges, grays, and blush tones, found its perfect expression in the store, evoking the timeless beauty of landscapes touched by the waters of the Bosphorus. The tactile texture of the GlamDecor vinyl canvas effect not only enriches the environment but also animates it, amplifying the elegance of the entire space.

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In a context like retail design, where creating a unique and memorable experience is essential to stand out, Monte d’Oro emerges as an excellent example of how design can become a powerful storytelling tool. Every detail, from the Glamora surfaces to the choice and arrangement of the furnishings, has been meticulously studied to offer visitors an experience that transcends mere commercial transactions, immersing them in a world of luxury, beauty, and refinement, where every element contributes to establishing an emotional and spatial connection.

Location: Istanbul, Turkey
Project: Laleh Studio
Photography: Laleh Studio Graphic Design Department